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Week 3

Ship It

Publish the landing page, payment path, support path, and first usable build.

6 to 10 hoursA public URL with a clear offer, a way to pay or join the waitlist, and a fallback support channel.

Offer

Clear beats clever.

The page should say who it is for, what job it does, what it costs, and what happens after purchase.

Avoid income claims, fake scarcity, and transformation promises that the product cannot prove.

Infrastructure

Payments are server-trusted or disabled.

Stripe redirects are not proof of access. Verified webhooks grant entitlement.

If the provider is not configured, checkout stays disabled and the site collects interest instead.

Publish a safe first version

  1. Write the landing page in buyer language.
  2. Connect lead capture before live checkout.
  3. Deploy to Cloudflare or another selected host.
  4. Run a production smoke test.

Prompt starters

  • What does this page promise?
  • What can the buyer do next?
  • What is disabled until verified?

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